The Bowens led light is the continuous lighting with the bowens mount design. Continuous lighting is a staple of the motion picture industry, and also works well in situations when a photographer needs to see how the finished product will look prior to taking the picture. Light sources of this type range from basic indoor light fixtures to professional-grade lighting equipment. Continuous lighting offers some advantages over traditional sync flash lighting, for both stills photography and video. It is akin to shooting in steady, natural light. This allows the photographer to take the guesswork out of shooting in a studio and speeds up the workflow by showing where shadows are going to fall on the subject's face. Any corrections or light modifications can be made before the image is taken.